Tuborg’s Easter Brew - or Kylle, Kylle – is a well-loved part of the Danish Easter. Its launch day – which is always a Friday in early March - is widely known as P-Day or Påskebryg Day. According to tradition, the beer is released at exactly 20:59 in on-trade outlets, while off-trade customers start selling it the following day.
Tuborg Easter Brew is a full-bodied, amber coloured beer with a slightly spicy scent and a finely balanced bitter/sweet taste. Its warmth and unmistakeable flower notes are always a welcome sign of the spring and warmer temperatures to come.