Cheers Beer

Cheers Beer - Qualified Beer with Reasonable Prices

With the recognition to satisfy and differentiate beer products to serve the right need of Thai consumer, we have research and development for 2 years. Right now, Cheers Beer is ready to be the good things for everyone under the concept of


Cheers Beer is specially developed in Europe for Thai drinkers

• Selective ingredients from Europe.
• Special blend of 3 premium quality hops to produce the unique flavour that Thai drinkers love.

Cheers Beer is an international quality beer at an affordable price
Cheers Beer is brewed with a World Class brewing process and production standards at one of the most modern breweries in Asia

• Electronic control in every process from brewing to packaging process.
• 250 quality checks during the brewing process.
• Regularly send samples of Cheers Beer to the Netherlands to ensure the best quality.
Flavour
High quality beer with a full-flavour, smooth taste, and 5.6% alcohol content
Marketing

• Marketing concept:
“The Little Good Things in Life”.
• Positioning:
“This is a beer for people who are cheerful, genuine and fun. It is for people
who look for a better beer to share a good moment with friends.”
• Target Market:
22-30 year-olds, easy-going urban residents who are open-minded, fun, genuine
and value friendship.